Do you want to get more traffic, higher rankings in search results and more conversions on your WordPress website? Then it might be time to invest in WordPress SEO.
You may or may not have heard of SEO before, this acronym stands for search engine optimisation and involves the process of optimising your website for search engines to make your website more visible in search results thus improving the quality of traffic to your site.
What is WordPress SEO?
As with any SEO activity, the best practice remains the same. The difference between web hosting solutions is that some have a better reputation than others when it comes to providing a solid SEO foundation as a CMS, fortunately, WordPress has built an established reputation when it comes to applying SEO. What’s more, WordPress has a number of useful add ons including yoastSEO making the platform even more SEO friendly.
There are a number of elements involved in WordPress SEO, this includes technical SEO, on site SEO, offsite SEO and content SEO. Technical SEO involves the process of making sure that your site is crawlable and indexable by search engines. On site SEO is the optimisation of your content and HTML. Off site SEO is the process of building backlinks to improve website authority and finally, content SEO involves producing relevant content that users are searching for.
What are the benefits of WordPress SEO?
Now we have explained in more detail about what WordPress SEO is, we wanted to share the reason why it is such an important element of any effective marketing strategy. When done correctly, SEO can yield some excellent results. Here are some of the advantages of implementing a successful SEO strategy.
- Exponential growth
- Better reach
- Drives more qualified traffic
- Increased conversion rate
- Improved search visibility
- Boosted site credibility and authority
- Allows you to overtake competitors
Why choose Our Digital Team to assist you with WordPress SEO?
We understand that when it comes to digital marketing and SEO, it can seem like a bit of a minefield. We pride ourselves on working alongside clients as an extension of their team rather than an entirely separate entity. We are an agency that explains our digital marketing activity and results without the jargon, and hope that you can learn from us the ways to improve your website through digital marketing.
Our Digital Team has over 25 years of experience in the digital space and is made up of a team of award winning and qualified digital marketers. Our aim is to be the last digital marketing agency that you will need as we endeavour to provide you with the necessary foundations to implement a successful digital marketing strategy that allows you to outperform your competition in organic search results.
Contact us for WordPress SEO
If after reading this you feel even more excited and motivated to grow your business and think that Our Digital Team could help you, please contact us. We are currently offering a FREE SEO audit and WordPress consultation to discuss how we can help take your business to the next level with WordPress SEO and digital marketing tactics that compliment this.