Our digital marketing service includes the use of pay per click advertising (PPC), a cost effective model used in internet marketing. The PPC framework uses a paid advertising system whereby a sum of money is only paid when a user clicks on the placed advertisement. Pay per click is instrumental in generating site traffic and increasing search engine ranking results.
Different forms of our pay per click services include; Social media advertising, Search advertising, Display advertising, google shopping ads, local service ads and google mail advertising. There are multiple success factors of pay per click advertising which depend on a strategic use of keywords and compelling headlines that effectively target the desired audience. Our Digital Team provides pay per click services that target your audience directly by using analytical tools to identify the target market’s characteristics and their wants and needs.
How our Pay Per Click advertising can benefit you:
Our pay per click services provide an array of benefits for your business. Pay per click is a cost effective, measurable and targeted method of digital marketing- when carried out successfully. The benefits of Our Digital Teams PPC services:
- The fee you pay is based on the amount of clicks or views of your ad.
- PPC is flexible to suit your budget enabling you to regulate your spend
- Maximises the return on your digital marketing investment (ROI)
- Pay per click offers immediate results and can be an effective short term strategy to drive traffic to your site.
- Can increase conversion rate and revenue
- Allows you to target your market directly.
- Increases brand awareness and brand recognition when used with other digital marketing techniques.
- It is customisable to suit you and your customers wants and needs
How we can help:
Our Digital Team are experts in digital marketing and search engine optimisation. Our aim is to optimise your ads to make them profitable. With our knowledge and experience we can generate instant results from pay per click advertising. Initially we will complete an SEO audit to identify the most appropriate keywords to optimise your advert. From here we can develop a plan of action to create a compelling ad campaign concentrated on the most gainful form of PPC for your business.
Throughout the completion of our action plan we will constantly monitor the effectiveness of the PPC advertisements. This will enable us to identify any improvements to maintain and increase levels of ranking and to keep up with the ever changing digital landscape.
Finally, Our Digital Team can help you by sharing our expert digital marketing knowledge with a focus on pay per click advertising to benefit your business in the long term. By passing on our skills and knowledge to you and your internal teams, your business can save money by utilising these skills in the future.
What makes us effective at Pay Per Click Advertising?
As digital marketing experts with 25 years of digital experience, Our Digital Team knows how to optimise your paid adverts so that they are effective and can increase conversions. This makes the cost per click worthwhile and profitable. We are a Google and Shopify partner meaning we can optimise your ad to appeal to search engines shopping pages. Our team is dedicated to achieving exceptional results every time, which is one of the reasons Our Digital Team is an award winning team made up of some of the best digital marketers in the UK.
To find out more about our expert pay per click services and receive your free 15 minute PPC consultation, head over to our contact page and get in touch with us today.