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Wix vs Shopify SEO 

wix vs shopify

No matter how big or small your business is, when it comes to choosing the right hosting platform, it can be hard to know which is right for your business. As a digital marketing agency, we understand the importance of using a platform that integrates SEO. In this article we compare two of the leading platforms; Wix VS Shopify SEO. 

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Shopify email campaigns

Shopify email

When setting up a store on Shopify, it’s easy to feel overwhelmed about how you are going to market your products. Well Shopify email marketing is a great way to reach a large customer base or do B2B marketing. We’ve covered exactly what Shopify email marketing has to offer and how this can help grow your sales.

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Shopify Drop Shipping

Shopify Drop shipping

What is Shopify drop shipping?

Drop shipping is a term used to describe ecommerce stores who use a third party business such as a wholesaler or manufacturer to hold and ship out the store’s goods to customers. This means the store can manage their business with no overload of stock and inventory.

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Shopify Blogs: Benefits of maintaining a blog on your Shopify site

shopify-blogs

Shopify blogs are a collection of articles displayed in one place on your website. The content of a blog post might include information on a certain product or service you sell, how to use it, or cover relevant FAQs. A blog should be regularly updated on a weekly or monthly basis to send positive signals to search engines that your website is being kept up to date. The key reason why utilising Shopify blogs is that it is an excellent way to answer the target audience’s search queries. This helps to drive more qualified traffic as well as demonstrating to a consumer that you are an expert in your industry.

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Shopify Alternatives

improve seo shopify

Shopify is one of the most popular ecommerce platforms used by many famous brands such as Heinz, Budweiser and Tesla. The remarkable ecommerce platform offers all elements needed to set up an online store in the most efficient way possible. The platform invites you to build your ecommerce store hassle and stress free with little to no worries. Shopify is extremely hard to beat. However, if you’re looking for Shopify alternatives we have put together a list below.

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Shopify SEO best practises

wordpress seo

Search engines like Google use hundreds of factors when it comes to ranking a page on search results. Some examples of ranking factors include page speed, domain authority, user experience, links and SEO. SEO which stands for search engine optimisation is the process of enhancing your site to make it more visible to high quality traffic. Shopify SEO best practises are particular activities that are most likely to improve a site’s website ranking on search engine results. 

  1. Keyword research
  2. Keyword targeting
  3. Compelling content 
  4. Fast site load speed
  5. Links
  6. Monitoring results (Google Search Console)

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Why is content marketing important in Shopify?

Why is content marketing important in Shopify?

Content marketing is a specific type of marketing that involves the creation of material that is shared online. The term is broad however, as content can mean anything from a video to a blog or even a social media post. This leads us to the question, why is content marketing important? Content marketing does not always explicitly promote a brand but the purpose of it is to build an interest amongst the target audience for a particular product or service.

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Shopify Website Examples: Our Top 3 

Our Digital Team is a certified Shopify partner with years of experience working with a variety of Shopify stores. We wanted to share our top 3 Shopify website examples so you can see what a successful Shopify store should look like.

Each store is from a completely different industry, one is within the eco friendly paint sector, the next is in the food appliance industry and finally, we have a fashion ecommerce store, that with Shopify have been able to scale their business into new markets including the US.

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