If you are a small company and in need of specialist small business SEO services, you have come to the right place.
SEO stands for search engine optimisation, a digital marketing strategy that involves optimising a website to appeal to search engines ranking factors. The purpose of SEO activity is to get higher listings in organic search engine results which is one of the most effective ways to become more visible to your target audience and drive more qualified traffic to your website.
What are small business SEO services?
Small business SEO services are SEO plans and strategies that optimise your businesses website so it can rank higher in search. Regardless of the size of a business, SEO activity is a crucial part of any effective marketing strategy. The aim of SEO is to allow customers to quickly come to you rather than you going to your customers.
Here are some examples of the SEO services Our Digital teams offers:
- FREE site audit / consultation
- Technical SEO- how well your content can be crawled and indexed by search engines
- Content – having relevant content that answers users search queries
- On site SEO- the optimisation of content and HTML on your website
- Off-site SEO- the building of authority to demonstrate your site is trustworthy
Why are small business SEO services important?
The reason why SEO is so important is because whenever somebody has a search query or wants to buy something, the first place they go is Google. When they enter a search query and see the results, they normally click on the websites near the top of the first page as these are usually where they will find what they are looking for.
The point of SEO is to get your website to the top of search results so when a potential customer makes a search for a product or service you sell, you appear. This means you’re more visible making customers more aware of your business and ultimately increases the likelihood of a conversion. To learn more check out our guide to ‘What is WordPress SEO‘.
If you are ready to take the next step in your business journey, please do not hesitate to get in touch. Our team is award winning with over 20 years experience in the digital space. We have transformed a number of SMEs, including the expansion of a UK brand into the USA. We are experts in digital marketing and our dedication has given us official Google and Shopify Partner status.