
Shopify is a subscription based ecommerce platform that allows you to set up an online store. The core Shopify product includes everything an online business needs to get started including: templates, payment processing, marketing tools and more.
Shopify wanted to make it possible so that any store, no matter how big or small could have access to a platform that allows their business to evolve accordingly. To do this, on top of the core product, Shopify offers merchants upgrades and additional services.
A great element of Shopify is that there are different payment plans available to suit the size and budget of your business. As your business grows, you can upgrade your Shopify subscription accordingly.