Is your website still not ranking on the first page of Google search? Have you installed yoastseo and are still not seeing any results? If this sounds familiar, you need a WordPress SEO expert who can apply the necessary actions to make your brand more visible and drive qualified traffic towards your website through search engine optimisation.
What is a WordPress SEO expert?
A WordPress SEO expert is a specialist who can identify an effective strategy for your WordPress website which combines techniques and tactics in line with best practice SEO. SEO stands for search engine optimisation, and as the name suggests, involves a methodical process of optimising a website and its pages to appeal to search engines.
Our Digital Team are SEO experts who have worked with a number of WordPress sites to increase the number of site visitors by obtaining high rankings in organic search engine results.
Why do I need a WordPress SEO expert?
You may not have heard of SEO before, or simply may not realise the importance of implementing it. Successful SEO requires a well thought out strategy that is tailor made to your business, however due to the time and effort involved with this element of marketing, all too often, many digital marketers often overlook it.
Our Digital Team has worked with a variety of sites to improve their SEO which has been beneficial to clients in a number of ways. Here are some examples of the benefits of SEO:
- Boosts brand credibility and trustworthiness
- Earns more site traffic
- Improves online visibility
- Organic search results get more clicks than paid ads
- Better reaches target audience
Why can’t I use a WordPress SEO plugin?
Although SEO plugins like yoastseo are excellent in improving basic crawl functionality, keywords, titles and meta descriptions, as well as providing the ability to customise what search engine can crawl. The problem is, without the relevant SEO knowledge and experience or tools, you won’t be able to identify which keywords to target or the best method to target them. That is where a WordPress SEO expert like Our Digital Team comes in.
Our Digital Teams WordPress SEO Expert Services
Our Digital Team is made up of an award winning, highly qualified team of digital marketers. We have worked with a number of clients to increase their search visibility and improve rankings in search results. Our SEO strategy is always tailor made to meet the needs and objectives of each individual client, however, the pillars of SEO activity remain the same.
- WordPress SEO audit and strategy
The first thing we do when any potential client gets in touch with us is to analyse their current site (if they have one) to work out which elements are working well and which areas need improvement. We do this through an SEO site audit which identifies your website’s health score, page load speed, search engine friendliness and competitor comparison. From here we are able to put together an SEO strategy.
- Technical SEO
The next step in our process is to ensure that all the technical SEO issues have been resolved. Technical SEO includes elements such as optimised site speed, fixing duplicate content issues, ensuring that the site is mobile friendly, adding structured data markup, registering site with Google Search Console to monitor results and so on.
- Onsite SEO
After that we are able to begin more visible work on your website. This includes completing keyword research to understand the market and what they are searching for. From here we will start work on optimising existing content such as the home page, navigation, landing pages and blog posts. We will also add new content to make sure the website is up to date, this also sends positive signals to Google that your website is active.
- Offsite SEO
Once we are confident that all technical SEO elements are in working order and the onsite content is optimised correctly, we will move on to off site SEO. This involves building links from external websites back to your website. The purpose of this is that it shows Google your site is authoritative and is an excellent way to strengthen your brand and domain profile.
Contact us to see how our WordPress SEO expert service can help you
If you are interested in learning more about Our Digital Team, one of the leading WordPress Agency Manchester has to offer and how we can transform the performance of your online business, now is as good a time as any to contact us. We are currently offering a FREE 15 minute consultation and site audit where. During this consultation we will share valuable insights regarding your performance, industry and competitors. We will also learn more about your business, its goals and objectives and most importantly share how we can help you reach them through SEO.